Writers Hub · Marketing

📣 Book Marketing Guide

Practical strategies to find readers — from building your email list and running ARC campaigns to Amazon ads, BookTok, and what actually moves copies.

NEW · 2026

How to Get Book Reviews Without Paying

Find genre-matched reviewers and pitch honest coverage.

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NEW · 2026

Book Marketing by Genre

Romance, romantasy, fantasy, science fiction, thrillers and literary prose.

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NEW · 2026

How to Pitch Literary Agents and Publishers

Query and subsidiary-rights preparation without burning contacts.

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NEW · 2026

Book SEO and AI Search Visibility

Book pages, Search Console, citations and honest structured data.

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NEW 12026 outreach

Book Bloggers Ignore Most Indie Pitches: 5 Email Angles

Reviewers, clubs, interviews and careful follow-ups.

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NEW 22026 outreach

Women’s Fiction vs Romance: Pitch the Actual Genre

Reader communities, relationship tropes and honest blurbs.

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NEW 32026 outreach

Fantasy and Sci-Fi Authors: Get the Subgenre Right

Cozy fantasy, space opera, hard SF and genre podcasts.

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NEW 42026 outreach

Thriller and Mystery Outreach Without Spoiling the Twist

Crime-book bloggers, series facts and pitch examples.

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NEW 52026 outreach

Why AI Search Can’t Find Your Book

Book SEO, GEO, reviews, citations and Search Console.

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01 8 min read

How to Build Your Author Email List Before Your Book Launches

The single highest-ROI marketing channel for authors — how to set up a reader magnet, choose an email platform, and grow your list before launch day.

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02 9 min read

Amazon Ads for Authors: A Beginner's Guide to Sponsored Products

How Sponsored Products and Lockscreen ads work, how to target by keyword and ASIN, what bids to start with, and how to read your ACoS to know if ads are profitable.

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03 7 min read

How to Get Book Reviews Before Launch

Step-by-step ARC strategy — how to recruit readers, NetGalley, blogger outreach, and what to do when reviewers go quiet.

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04 7 min read

BookTok for Authors: How to Use TikTok to Sell More Books

An honest look at TikTok for authors — which genres benefit most, how to make content without dancing, and whether the time investment is worth it for your book.

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05 6 min read

Author Website: Do You Need One in 2025?

What an author website should accomplish, what pages matter most, and whether it's better to invest in a site or focus that energy on Amazon and email.

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06 7 min read

How to Price Your Book for Maximum Revenue

The data on ebook pricing psychology, the case for permafree first-in-series, and how to use price promotions to trigger Amazon's recommendation engine.

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07 8 min read

Book Launch Strategy for Self-Published Authors

The 90-day pre-launch timeline, launch week tactics that move the needle, and post-launch momentum strategies for indie authors.

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08 6 min read

Goodreads Strategy for Authors

How to optimize your Goodreads author profile, use Goodreads ads, engage with readers, and handle negative reviews without damaging your reputation.

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A polished book is the best marketing asset

Great reviews drive organic discovery. Get professional editorial feedback on your manuscript before it reaches your first readers.

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